For 26 years, the beloved television show “Reading Rainbow” aired on PBS, each episode offering new adventures and series book recommendations. The show was critically acclaimed (26 Emmys!) and host LeVar Burton—not to mention an addictive theme song—became an integral part of its success.
Now, Burton (with his multimedia company RRKidz) has relaunched the “Reading Rainbow” brand for a whole new generation of young readers—readers used to consuming media on computers, tablets and mobile devices. The “Reading Rainbow” app is now available in the iTunes store, and with it comes a world of learning and books.
GET OUTTA TOWN
Just gonna take this opportunity to talk about how LeVar Burton met with my old boss when he was meeting with publishers about this and she took me to the meeting and he was the nicest person I’ve ever met and I told him how my nerdy friends did a Star Trek TNG murder mystery party and he asked if Geordi did it and then this happened: